After years in prototyping, we’re happy to announce that one of our most exciting IP projects, brODDcast, has begun development with our partner SoftKinetic Studios. The experience allows kids to control digital puppets and create their own content through a gesture-based interface.
Our designers love designers. So we built a site for them. .toolbox is a new community experience for creatives and developers in the digital media space to learn and share as they create rich web experiences.
Microsoft’s Expression Studio is making waves in the creative professional crowd, and Microsoft wanted a hub where these communities could [...]
For so long, technological advancement and spiritual enlightenment appeared to be mutually exclusive, but who better than Microsoft to help change that?
In one of Microsoft’s first Twitter promotions, we helped create an opportunity for tech professionals to clear their minds while Windows Server 2008 R2 helped clear their server frustrations.
The site allows IT pros to [...]
Bucky was recently featured on FuelTV (no relation) and chatted about his participation in our iPhone game for Vans. Watch the clip below (you can feel Bucky’s coolness oozing through your screen) or play the game itself on the App Store here.
A couple of weeks ago I hit the 2 year mark at Fuel. No one brought me a cake, dancing leprechauns in bikini’s - not even a “hey, good job not getting fired” card. But then I saw the new Fuel trailer and knew what my gift was… Wow. We’ve been pretty busy over the [...]
One of the most satisfying parts of this job is seeing our ideas come to life - especially when you’re doing something that nobody has really tried before. We get asked to make a lot of driving games (could it be our name? )so when London strategy agency Hyper Happen approached us on behalf [...]
Now me, I’m not much of a gambling man, but there is something to be said for a friendly wager, so long as the stakes are right. For instance, pool is always more interesting when you’re playing for an innocent woman’s immortal soul. And, of course, it wouldn’t be a proper pool game if you [...]
With the launch of the Crank DVD starring Jason Statham last week, we also launched a new project to promote it. Adrenaline is a Shockwave driving game that takes you around a cityscape picking up adrenaline boosts to stop the poison in your system from making your heart explode. Sounds like a typical day, really.
Check [...]
Not that I imagine many indie bands read the Fuel Industries blog, but if there are any out there in interweb-land happen to be both enrolled in a Canadian college or university and in a band, this post is for you.
For one of our upcoming game projects for Mazda Canada, we’re reaching out to Canadian [...]
When you’re coming back to work after a week off of travelling to see loved ones and stuffing your belly with turkey, it’s nice to start with some good news in your email.
So far, the Reach game has been doing very well online. It’s showed up on about 100 blogs and forums, and has received [...]
