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2008

Merry Christmas from Fuel!

December 24th, 2008 by Nick Iannitti

A simple story from our family to yours.

The review, she makes me smile.

December 19th, 2008 by Nick Iannitti

Common Sense Media has put up a nicely balanced review of All Girl Arcade, giving it a 4 stars out of five.  Common Sense Media’s mandate is to provide independent commentary on children’s entartainment in the hope to provide parents with the info they need to make informed decisions about what their kids are taking [...]

What if you could do it all over?

December 9th, 2008 by Nick Iannitti

30-something? Full of regrets? Wish you could do it over but aren’t quite willing to upheave your life over it? Rather watch someone else upheave their life first? Meet Erica Strange, the star of an original new show from CBC Television.
Being Erica is a new series which revolves around the adventures of the show’s eponymous [...]

The Marketing 100

December 1st, 2008 by Nick Iannitti

If you haven’t had a chance to pick up the November 10th issue of Marketing Magazine (and Marketing’s 100th anniversary issue), may we recommend it?
The issue asks 100 of the most forward-thinking marketers to muse about where marketing is headed in the next century.  While Mike and Warren were honoured to have been able to [...]

Five Questions with George Bray, International Partnership Management

November 27th, 2008 by Nick Iannitti

Not just anyone gets to have their picture taken next to Alexey Pajitnov, the creator of Tetris.  As far as I understand, it involves a secret handshake, a minimum score of at least 500,000 on the definitive Gameboy version, and having been in the gaming industry since at least the 1980’s.
George Bray, the newest member [...]

Zombie Drive coming soon to an iPhone near you

November 17th, 2008 by Brian Robbins

We’ve just finished up work on our latest iPhone game Zombie Drive. This is a quick fun game where your goal is to drive around town and take out as many zombies as you can!
UPDATE - Nov 25: We’ve pushed back the release a bit, due to some changes and improvements we’re making to the [...]

Tribal and Fuel snag the gold

November 13th, 2008 by Nick Iannitti

While working with Byambajav Ulanbayar, the current and two-time world champion of Sumo wrestling, was an experience that would last a while, gold tends to last even longer.
That’s why we were thrilled to hear that the Sexy Subaru campaign that we had produced with Tribal DDB had grabbed the gold at the London International Awards, [...]

Fuel in Breakthrough

November 11th, 2008 by Nick Iannitti

The Globe and Mail is good at asking questions–that’s why they’re Canada’s most respected newspaper.  While unearthing all the specific details to answer those questions was a unique exercise in recollection for our CEO, the good news is Mike will now be keeping a copy of his diary in his desk to have on-hand for [...]

Link@Sheraton

October 14th, 2008 by Julian

In the spring time we launched a job we did in partnership with Microsoft for Sheraton, and I finally got a chance to see it in a hotel.
Sheraton wanted to move their business centers from the back corners of some far of floor to the lobby to give their guests a place to relax and [...]

Tinker!

October 3rd, 2008 by Nick Iannitti

Look, we’re pretty proud of the game we made for Vista Ultimate. Tinker is out there now getting a lot of great reviews, and we couldn’t be happier that people are enjoying our surreal puzzler.
If you’ve got Ultimate, and you haven’t had a chance to check it out, be sure to download it (warning: [...]

 
 
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