One of the most satisfying parts of this job is seeing our ideas come to life - especially when you’re doing something that nobody has really tried before. We get asked to make a lot of driving games (could it be our name? )so when London strategy agency Hyper Happen approached us on behalf [...]
So, you know that point during a move when you pile all of your stuff in one room and think to yourself “how the hell did I get this much crap?” Now imagine what it would be like if you had 80 roommates.
We’re about to move on up to our brand new digs next [...]
Apologies for the relative quiet over the past week or so - we’ve been hard at work building our brand new site (which is looking pretty awesome, incidentally… more on that later.)
In the meantime, Canadian readers might be interested in a CBC documentary on tonight at 8:00 called GAMER REVOLUTION.
GAMER REVOLUTION explores how computer [...]
Now me, I’m not much of a gambling man, but there is something to be said for a friendly wager, so long as the stakes are right. For instance, pool is always more interesting when you’re playing for an innocent woman’s immortal soul. And, of course, it wouldn’t be a proper pool game if you [...]
With the launch of the Crank DVD starring Jason Statham last week, we also launched a new project to promote it. Adrenaline is a Shockwave driving game that takes you around a cityscape picking up adrenaline boosts to stop the poison in your system from making your heart explode. Sounds like a typical day, really.
Check [...]
Not that I imagine many indie bands read the Fuel Industries blog, but if there are any out there in interweb-land happen to be both enrolled in a Canadian college or university and in a band, this post is for you.
For one of our upcoming game projects for Mazda Canada, we’re reaching out to Canadian [...]
This past holiday break has me thinking a lot about what makes a great casual game. While there is no strict definition most people generally agree that casual games need to be easily accessible, and accommodate very short play sessions. The key thing here is that the game needs to be playable by people that [...]
When you’re coming back to work after a week off of travelling to see loved ones and stuffing your belly with turkey, it’s nice to start with some good news in your email.
So far, the Reach game has been doing very well online. It’s showed up on about 100 blogs and forums, and has received [...]
