New site! New trailer! New underpants!

BY: SEAN MACPHEDRAN  |  Client Love

A couple of weeks ago I hit the 2 year mark at Fuel. No one brought me a cake, dancing leprechauns in bikini’s - not even a “hey, good job not getting fired” card. But then I saw the new Fuel trailer and knew what my gift was… Wow. We’ve been pretty busy over the past couple of years, notably not on our own website.

Looking at the trailer, which is barely a taste of the work we’ve done, I’m amazed. When you’re climbing the mountain (not that I, in the shape I am, would even try) you’re way too busy to stop and take a look around. But seeing it definately makes me appreciate the vista of how far we’ve come in 2 years. We’ve tripled in size, moved into a huge office (with fancy chairs) - we even have a freakin’ art gallery. It’s like we’re some kind of Web 2.0 company.

But joking aside, I hope you like this new site - and that it gives you a better appreciation of the breadth of work we are doing. I’ll be posting here regularly on trends, innovative interactive work - and generally amazing things that I think need to be shared. The first one, if you haven’t seen it already, is someone else’s new site. The TED conference. There’s a great new online community tool there that is just loaded with cool people to meet and share ideas with. So dive in! www.ted.com