Fuel at Digital Hollywood

BY: RYAN ANDERSON  |  Conferences

A good portion of the management team here has been representing Fuel at Digital Hollywood’s Building Blocks in San Jose this week. Speaking as part of a panel on engagement and rich media, Jeff Doiron (AKA "Mr. President") was quoted in an article on Clickz.com

Doiron believes advertisers are wary of moving onto cell phones, because they don’t want to upset users, and because there’s no protection on how content could be reused by consumers. "Advertisers are terrorized their brand is going to be bastardized," he said.

Jeff is fresh off a new public speaking course at the Al Sharpton Academy of Oratory.